Here are a few of my articles that have been featured across several APJ forums over the last few years….

Published: APAC CIO Outlook March, 2019

E-commerce and the Evolved Consumer

Till a few years ago, e-commerce was all about flash sales and faster delivery. E-commerce consumers have become more ambitious than ever, comparing and scrutinizing everything you offer, at the same time expecting faster responses to queries. While mobile optimization of your e-commerce portal is a step in the right direction, businesses need to do more to facilitate a seamless shopping experience.

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Published: APAC CIO Outlook March, 2019

Welcome to a New Era in Pro Gaming

While until recently players were primarily motivated more by the need to be at the top of a game’s leaderboard, they are now also driven by the chance that they get to earn a place at a continental level and gain celebrity-like status, with their own fans and followers. And this is also where the money lies.

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Published: Retail CIO Outlook September, 2018

E-Commerce Vs. Retail: It's More than Just Numbers

Ever since online shopping took over the mainstream consciousness of both retailers and customers, a very elementary yet crucial race has been going on – between e-commerce and traditional brick-and mortar stores – to see which performs better.

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Published:CIO Advisor APAC August, 2018

Enabling New Customer Experiences through Immersive Technologies

Research indicates that immersive telepresence , which allows a person to be in a different reality through VR, has a significant impact on customers' perception of a brand. It improves customers' understanding of a product and eventually affects their purchase decisions. On the other hand, brands can use AR to give complete information - from the source of materials to the location where it was created - about products that are in stock.

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Published: APAC CIO Outlook March, 2018

Southeast Asia's Retailers are using AI to Redefine Shopping

eCommerce has transformed the retail landscape globally. Yet, brick and mortar retail is gaining new ground and discovering new ways to stay relevant. Southeast Asia in particular is seeing exciting AI-led innovations expanding growth opportunities by enabling retailers to connect with the tech-savvy millennial base. Here’s my take on the new face of retail in SE Asia and the technologies driving it.

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Published: APAC CIO Outlook April, 2017

VR & AR
In Retail

Retail is transforming in innovative game-changing ways, thanks to two new technologies - Virtual Reality and Augmented Reality. This merging of virtual and real worlds is empowering retailers to deliver unique and memorable experiences.

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