Amit Mangwani currently serves as Director of Retail Marketing, APJ at Intel. A Retail Marketing Specialist with close to 2 decades of experience in Retail Marketing – planning and strategy, Account Management; Channel Sales & Distribution, and Product Management; Amit has led several strategic retail initiatives across APAC.
Airport Retail, once a small sector of the retail industry, has taken off in the last decade, accounting for 44% of global airport revenues, projected to be worth $47.81 billion by 2021[i]. This exponential growth has been driven by the rapidly expanding middle class and the increasing purchase power in the new, emerging markets in the Asia-Pacific. From being transit points where the only attractions…
The retail industry is in the midst of a digital revolution and it is time for retailers to think beyond the established dimensions of the physical and digital space to connect with the customers. Consumers today are becoming far more cognisant, and product choices are thriving rapidly. The industry has thus evolved to furnish tailor-made solutions and retailers are persistently striving to provide an omniscient…
In this world of Millennials and the generation X retailers are expected to provide a 360° consumer experience across multiple online and offline platforms. The retail market is no longer confined to just selling a product anymore. Consumers today expect the retailers to think beyond the established dimensions of the physical and digital space and provide them with a holistic shopping experience. In an effort…
